VimpelCom selects Selatra to grow its Mobile games revenues

10 September, 2007

August 21th 2007: VimpelCom, a leading provider of wireless telecommunications services in Russia and the Commonwealth of Independent States (CIS) announced that it has chosen Selatra to provide an enhanced Java games service which is expected to increase significantly the company's mobile games revenues.

"We have chosen Selatra to partner with us because of their longstanding expertise in the mobile games business, their flexible support and their unrivalled games catalogue," said VimpelCom Marketing Director, Zinaida Khokhlova. "We are looking forward to a long-term strategic relationship between our two companies because Selatra's end-to-end gaming solutions open up new business opportunities for us," he said.

VimpelCom, which has almost $1.5 billion of operating revenues and covers a territory with a population of about 240 million people, is a leading provider of telecoms services in Russia, operating under the "Beeline" family of brand names. The VimpelCom Group includes companies operating in Russia, Kazakhstan, Ukraine, Uzbekistan, Tajikistan, Georgia and Armenia.

"VimpelCom will benefit from our robust, scalable games service that saves them time, money and helps build new revenue streams quickly." said Sean Cronin, CEO of Selatra. "This contract win was facilitated greatly by the support of the Enterprise Ireland Moscow office with whom we work closely", he added.

The full range of games will be available to all VimpelCom customers from the beginning of September 2007 and can be downloaded from Beeline retail web and wap channels such as

Founded in 2002, Selatra is a global distributor of mobile entertainment content specialising in JAVA games. Through its extensive portfolio of games, JAVA download technology and Content Management System, Selatra grows revenues for its partners through its complete cost effective gaming solution, used by Mobile Content Retailers in over 55 countries.


For further details contact:

Anthony Garvey, Selatra Games


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